a friend of mine just sent me this ceiling mural which is reportedly in some smoking area, whereabouts unknown. i’m reading this book that references an interesting study that correlates with this visual. according to the study, if you want to motivate people to do something, you need to get them to first contemplate their own death. soooo, what do you think? is anyone even out there?? helloooooo?

On April 16, 2008 the Ninth Annual 2008 RAF Student Portfolio Review brought out the future stars in the fields of graphic design, advertising, new media, and copywriting. This one-night-only program was open to all senior-year college students with portfolios. The event was a big success, with over 50 students in attendance. But as Bob Kiesow, RAF Education Committee member, explains, “the event would be nonexistent if it weren’t for the 20 volunteer creative directors from the Rochester area who gave up their evening to review portfolios and offer the students feedback and career advice.”

A special RAF thank you to the event hosts: Post Central and The Studios.

Also, be sure to check out the photo album for this event.

forget the economy and global warming and weigh in on an issue that really matters: what’s your fave one show spot? rock the vote here.

Dear:
- Account executives
- Media directors
- Creative directors
- Copywriters
- Graphic designers
- Photographers
- Market researchers
- PR managers

RIT’s American Advertising Federation chapter would like to hear your insights and stories about working in the advertising industry (past or present)! Tell us about how your interests lead you to advertising, how does what you do on a daily basis differ from what you may have expected going in, what your experiences have taught you, how do you collaborate with others in your field, what are the ethical choices you have made, and what makes you proud to be in advertising?

We want speakers for the spring quarter and fall quarter!
If you’re willing to share your time and stories, please contact Dawn Dewald at dad5955@rit.edu or (307)-277-0557.

this year, we decided to forego paper certificates at the addys in lieu of heavy metal.

addy’s mini-me is small but mighty. lil’ addy was quickly dubbed “laddy” by raf board member anne esse. a scotsman who attended our addy ceremony has informed us that the official spelling is “laddie.” to which we reply, arrrggghhh matey.

so, what do you think of our new laddy?

On September 20th the RAF hosted a creative SPEEDATE event that connected area college students with communication professionals. It was the first time we’d ever hosted an event like this. Students got a chance to meet one-on-one with professionals, speed-date style, who answered industry questions, offered advice and made them feel like they were part of our creative community. The pros walked away re-energized by the experience. We got such great feedback from both groups that we’re planning another SPEEDATE for late October. The RAF plans to launch a mentorship program in late Fall to keep this great connection between students and professionals ongoing. Stay tuned for details.

Thanks to our sponsors: Eagle Productivity Solutions, RIT, and Dumbwaiter Design.